Hud & Kosmetik 2025, this year´s theme - Celebration!
SHR – CIDESCO section Sweden – organized the first Hud & Kosmetik fair back in 1996 on a relatively small scale. Over the years, the fair has grown significantly and is today a significant meeting place in the skin care industry and the largest trade fair in Sweden, which is aimed directly at people who work in the skin care and beauty industry. The fair offers an inspiring mix of activities, ideas and news. We arrange lectures, competitions, mingle etc. and as usual, the fair offers new meetings and nice reunions. Through exciting content, we create a unique meeting place for both exhibitors and visitors!
This year, we also have a reason to celebrate – SHR turns 70 years! We will celebrate this anniversary together with our members and visitors during the fair, which makes Hud & Kosmetik 2025 even more special!
Hud & Kosmetik is aimed directly at those who work in the skin care and beauty industry. In Sweden and in skin care and beauty, it is a very important meeting place and source of inspiration for the entire beauty industry - skin therapists, makeup artists, podiatrists and others visit us. The fair is organized by SHR, CIDESCO section Sweden.
This year´s theme - Celebration
SHR - CIDESCO section Sweden - We are celebrating 70 years and this anniversary we will celebrate together with our members and visitors during the fair, which makes Hud & Kosmetik 2025 even more special! SHR was founded back in 1955 and is an association of authorized skin therapists in Sweden. We are a nationwide non-profit association with no union, religious or political affiliation, which works to raise and maintain the competence and quality level in the skin care profession. SHR is affiliated with the international trade association CIDESCO, based in Switzerland. SHR's responsibility is to work for a serious and competent professional practice with a sense of responsibility. The focus shall be on ethics, quality and the customer's safety and security. KNOWLEDGE-QUALITY-SECURITY.
Our partners
Nacka Strand Meeting & Event They run event services and have staff with experience from, among others, Stockholmsmässan. They offer beautiful historic industrial venues by the sea, a wide selection of restaurants, and good transport connections – the perfect meeting place.
Contact: Sofie Täppmark, sofie@at-event.se.
Invite People
Invite People They offer digital end-to-end solutions for events – from websites to event apps. Their lead scanning service helps companies increase their sales during the fair. Contact them for more information about lead scanning.
Contact: Frida Berglund, frida@invitepeople.com
Exhibitors
There are many of you, both well-known suppliers and new companies, smaller and larger, who exhibit at the fair; Alex Cosmetic, AlumierMD, Alleoz, B4K Skincare Scandinavia, Boka Direkt, BCN, CNC Cosmetic, Derma ProMedical, Dr Schrammek, Darius Cosmetics, Dr Spiller, Divamaker Hairprosthetics, Ellancé, Face Formula (tid. Elixir), Guinot, Gilda Beauty Wholesale, Green Etiqe Denmark, Hudologi, HBS Nordic, LPG, Masq+/Powerlite,MM Skincare, Mimass, Milennia, Mette Picaut, Minolei, MMP Solutions Skincare by us, Mature Beauty, and many more. See all booked exhibitors here
Treatment room
During the exhibition days, we will have a treatment room set up for demo treatments / trial treatments from our exhibitors!
Booth:A:02
Lecture in "Monteringen"-lecture hall
This year we have several interesting lecturers booked inside Monteringen, the lecture hall. We will have information about these both at the entrance to the exhibition hall, and outside the lecture hall so that no one will miss. With our new event provider, Invite People, lecturers will be able to be heart-marked and saved in their own calendar, and a reminder can be sent out 10 minutes before, this can be done after registering for your ticket. All are free of charge!
Thursday 9/10
11.00 a.m-12.00 a.m Hall & Hatje - Swedens only digital agency specialised in the beauty industry! - "Get more bookings for the salon with the help of a strong digital presence"
12.15 p.m-1.00 p.m Therese Mathisen - Founder of Skincare By Us, educator and distributor - "LED-Theraphy"
1.15 p.m-2.00 p.m Dr. Víctor García-Guevara, dermatologist, Beauty Technology Sweden AB - "Innovating Together- Exploring the latest innovations in advanced skincare"
2.15 p.m-3.15 p.m Jens Bergström - Tattoo artist and lecturer on workplace hygiene in cutting procedures - "An insight into the most current issues concerning hygiene, cross-contamination and our behaviors"
3.30 p.m-4.00 p.m Katarina Carltad owner of Pigga Butiken and educates within health & nutrition - "How to Take Care of Your Hormonal System in the Best Way!"
4:15 p.m – 4.15 p.m Aljona Dernovsek, Business Director at Asclepion, Qryo - "Premium Solutions & Secure Success"
5.00 p.m-6.30 p.m DJ Javi Fernandez take the stage and warm up for the big award ceremony for The Skincare Professionals Awards & the popular after-work mingle!
Workshops
In the Acticitycorner, there will be some workshops and demo's, more to come!
Thursday 9/10
11.00 a.m-11.45 a.m Dana Nel, Curam - "Workshop with cuping as a treatment technique"
12.00 a.m-12.45 p.m Louise Brooks, Diva Maker Hairprosthetics - Demo of wigs
12.55 a.m-13.20 p.m Christian Kjerulf-Jensen, BIBAWO Medical, for Gilda Beauty Wholesale AB - " New cryotechnology for unwanted skin changes"
1.30 p.m-2.15 p.m Therese Mathisen, Skincare By Us - Information about our potential new competition in skincare for SHR-members!
2.30 p.m-2.50 p.m Sara Rydberg & Marina Lindskog, Created By Belle - "Discover the Future of Skincare – Diatomaceous algae & Drone Technology"
3.00 p.m-4.00 p.m Liane Åsberg - "Tibetan Faceliftmassage"
4.15 p.m-4.45 p.m Arvid Skarp from Canguro Media - "Fully Booked Clinic through Social Media"
The SPAwards
Our popular after-work will take place on Thursday 9th of October in connection with the award ceremony of The Skincare Professionals Awards, the authorized skin therapists' finest award. The after-work that has been named 'The SPAwards'. It will be a fantastic evening with a DJ and lovely mingle! This year's compere is Elisabeth Engström, a well-recognized SHR- member who has been with us for many, many years as well as a former board member.
The winners in each category are presented under Hud & Kosmetik's AW-mingle "spawards", here you can mingle with other participants from the fair. A bar with refreshments is open and a DJ keeps the atmosphere lively, a guaranteed pleasant evening!
Register when you book your ticket for Hud & Kosmetik!
(FYI! Closed event for competition participants, press, exhibitors, and SHR- members- Limited spots available – first come, first served!)
5:00 p.m- 6.30 p.m, 9th of october, at the stage!
Place:The stage
Lecture in "Monteringen"-lecture hall
All are free of charge!
Friday 10/10
11.00 a.m-11.45 a.m The Swedish Safety Radiation Safety Authority-"Information on supervison and forthcoming regulations concerning treatments with Laser/IPL"
12.00 a.m-1.00 p.m Dr Des Fernandes, Environ Skin Care through Mimass AB -"Vitamin A, antioxidanter & peptides effect on the skin in combination with machines"
1.00 p.m-2.00 p.m Christophe Barbagelata (Belgien)Clinical Laser Specialist, Technolux, through DermaPro Medical - "Fractional Laser Evolution – Optimized Treatment & Drug absorption, the lasers of the future for minimal invasiveness and maximal effect
2.15 p.m-3.00 p.m Carina Hansson Berg, hair- and scalp specialist, Hairdream - "The Wonderful World of Hair"
3.15 p.m-4.00 p.m Ulrika Olausson, Functional Medicine Coach, Trained in Organic Skincare, Therapist, and Owner & Founder of BetterMicrobiome – "Leaky Skin and the Microbiome – The Future Perspective on Skin Health"
4:15 p.m – 4.45 p.m Fabio Del Grosso, Sales manager for Endospheres, Qryo - "World-Leading Technology for Body Sculpting"
Workshops
In the Acticitycorner, there will be some workshops and demo's, more to come!
Friday 10/10
11.00 a.m-11.45 a.m Dana Nel, Curam - "Workshop with cuping as a treatment technique"
12.15 a.m-1.15 p.m Liane Åsberg - "Tibetan Faceliftmassage"
1.30 p.m-2.30 p.m Bella Bayar - "Manual Massage Technique for Facelift"
2.45 p.m-3.15 p.m Mikkel Schodt, Biochemist, MM Skincare AB/Celluma - "How LED light affects us on a Cellular Level – Myths and Facts"
3.30 p.m-4.15 p.m Jonathan Björkdahl, Björkdahl Media AB - "Digital Media"
Photograpy
We will offer, as in previous years, our SHR-members a free portrait photo of a professional photographer! To exhibitors, who are not members, but want a portrait photo for the website, for example, it will be offered at a better fair price. We will use Agnes Myrehed, a professional photographer. Portrait photography is only as a drop-in and subject to time.
Booth: F:05
/ Agnes Myrehed
Photo Booth
For those of you who want to create your own memories and get a nice photo together or a nice selfie, we will also have our popular Photo Booth this year! Here we will also have a raffle of a luxury goodie bag with products that will be competed for the best picture!
Booth: E:06
/Nathalie Krantz, NK Skincare, 2024-years winner.
The Beautybar
Inside the exhibition hall, to the left, the Beauty Bar will be located, here it will serve cava, wine and non-alcoholic refreshments as well as light food such as sandwiches and salads as well as snacks at cost price.
Booth: B:03
Members lounge
Here our dear SHR-members will be able to sit down and rest during the fair, participate in competitions and see what happens in the activity corner.
Monter: H:08
SHR
On site at the fair you will always find SHR, CIDESCO Section Sweden, with office and board. We are here for you, tell you about our activities and answer questions about everything from membership to continuing education. There are also selected member items for sale. You will also find some of our partners, ARCTIC, Strålsäkerhetsmyndigheten (The Swedish Radiation Safety Authority) and Sveriges Hantverksråd (Swedish Crafts Council).
Booth: E:04
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Organizer
Hud & Kosmetik 2025
Nacka Strand Meeting & Event (Nacka Strandsmässan)
Augustendalstorget 2
131 52 Nacka Strand
Tickets
SHR-Member: Free of charge
Non-member: One day: 199 SEK
Non-member: Two days: 299 SEK
FYI! Only people working in the booth, people from the beauty industry and students from skin therapist programmes approved by SHR are allowed to visit the fair. Tickets for exhibitors and lecturer will be send by email.
Opening hours
Thursday 9th of october, 10.00 a.m - 5.00 p.m
(5.00 - 6.30 p.m AW-mingle for invited, SHR- members, exhibitors, participants competing in The Skincare Proffessionals Awards- Limited spots available – first come, first served!)
Friday 10th of october 10.00 a.m - 5.00 p.m
Contact
Linn Rojas Ribbhagen
Authorized Skintherapist
Projectmanager Hud & Kosmetik
CIDESCO Section Sweden Dalagatan 60 | 113 24 Stockholm
Email: linn.ribbhagen@shr.nu
+4673 829 90 00
Welcome!
